AS FAR AS YOU CAN SEE IS FUN.

19/99 is narrowing the generational beauty gap. 


We make high-performance, multi-purpose, products designed for all skin tones, textures, and stages of life, from ages 19 to 99. We believe that makeup is a tool of expression, not correction.


Our minimalist approach to products allows for maximalist options. Whether you prefer a natural look or expressive colour, our curated assortment of makeup essentials can be used in a multitude of ways. Waste less, do more.

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IN CONVERSATION

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Simone

Who I am and who I’ll be
Simone Otis is 19/99’s lead makeup artist and one of the founding team members of the brand. In this conversation, Simone shares her path to becomi...
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THERE IS NO MAGIC NUMBER. THIS IS BEAUTY FOR THE RETALIATION AGE. HAVE YOUR OWN, BE YOUR OWN, DO YOUR OWN. DON’T WAIT FOR APPROVAL FROM ANYBODY.